Publicity

Effective media tips for interacting with journalists..

Chapter 28. Tips for Generating a AMedia Release and Media Coverage: How the Media Ate Up My Research on Aussie Horror Movies

Mark David Ryan

Chapter 29. Publishing and Publicity: The Path to Popular Audiences

Mara Einstein

Chapter 30. Reaching Mainstream Audiences: Media Tips for Academics and the Challenges of Storytelling

Philip A. Saunders

Chapter 31. Interacting with News Media Journalists: Reflections of a Sociologist

Christopher J. Schneider